WEBINARS ON DEMAND

Join the CMO Council as we explored how today’s marketing leaders are driving business performance across the customer-centric enterprise. During the one-hour session, we focused on how the customer experience impacts business performance, profitability, competitive differentiation, loyalty, advocacy and affinity. We also shared findings from our study called “Mastering Adaptive Customer Engagements.”

SPEAKERS

Ariel Kelman (Amazon), Ingrid Lindberg (Prime Therapeutics), Bernard Chung (SAP), Liz Miller (CMO Council)