In this webinar, entitled “Turning Local Trends Into Transactions,” the topics discussed included:
- Highlight findings from the Brand Automation for Local Activation report
- Provide insights into the key trends in local customer engagement and the tools and technologies that are reshaping the local marketing landscape
- Share best practices on how driving channel and field sales effectiveness in expanding social, mobile and local marketing world
- Demonstrate how brand leaders have developed local marketing engagement strategies that tie corporate brand directions to local customer activation
SPEAKERS
Jeff Larson, VP of Global Marketing (Subway); Russ Romeo, Marketing Director (Dunkin' Donuts); Brant Schmitz, Online Marketing Manager (Snap Fitness)