EVENT

CMO Council Event

2014-12-11 12:00:00 2014-12-11 13:00:00 Map the Gap: Seeing the Weakest Points of your Marketing Foundation Webcast (Click 'more information' to Register) CMO Council cmoteam@cmocouncil.org
DEC
11

Map the Gap: Seeing the Weakest Points of your Marketing Foundation

December 11, 2014
Webcast (Click 'more information' to Register)
12:00 PM

Join the CMO Council as we head from experts in the marketing technology space as well as from brand leaders who are taking steps to make sense of the marketing technology stack.  From where to start asking critical questions to getting a sense of what waits at the end of the journey, this will be an hour for you to gain a solid understanding of current marketing systems and where gaps exist between desired performance levels and your actual capabilities.

 

Speakers:
Liz Miller, SVP Marketing, CMO Council
Bernard Chung, Senior Director, Solution Marketing, SAP
David Raab, Owner, Raab Associates