In the now on-demand webcast, entitled “Turning Local Trends Into Transactions,” the topics that will be discussed include:
- Highlight findings from the Brand Automation for Local Activation report
- Provide insights into the key trends in local customer engagement and the tools and technologies that are reshaping the local marketing landscape
- Share best practices on how driving channel and field sales effectiveness in expanding social, mobile and local marketing world
- Demonstrate how brand leaders have developed local marketing engagement strategies that tie corporate brand directions to local customer activation
Featured Speakers:
- Jeff Larson – VP of Global Marketing – Subway
- Russ Romeo – Marketing Director – Dunkin’ Donuts
- Brant Schmitz – Online Marketing Manager – Snap Fitness
- Shane Vaughan – Chief Marketing Officer – Balihoo
- Liz Miller – VP of Marketing Programs & Operations – CMO Council
For more information or questions, please contact Brianna Hansen at (bhansen@cmocouncil.org).