EVENT

CMO Council Event

2005-02-24 16:00:00 2005-02-24 17:00:00 A.T. KEARNEY GLOBAL TECH + TELECOM COMPETITIVENESS SUMMIT Sofitel Hotel,Redwood Shores, California CMO Council cmoteam@cmocouncil.org
FEB
24

A.T. KEARNEY GLOBAL TECH + TELECOM COMPETITIVENESS SUMMIT

February 24, 2005
Sofitel Hotel,Redwood Shores, California

The high technology and telecommunications industries have entered a new era of intensified global competition, punctuated by the growing power of customers to influence your business. On February 24, 2005, A.T. Kearney in association with The Chief Marketing Officer (CMO) Council and The Business Performance Management (BPM) Forum, will sponsor an important conference to explore the forces and trends that are driving competitiveness worldwide. The Global Tech + Telecom Competitiveness Summit will bring together senior executives from leading companies around the world to address this timely and critical issue. How can your company better manage cost and simplify processes with an increasing proliferation of products? Which markets should you target and seek to dominate? How can your company evolve its business model, whether starting from a legacy position or as a new entrant? How can you build deeper customer intimacy and engagement with your business? These and other essential competitive issues will be explored by industry leaders in a highly interactive and informative conference at the Sofitel Hotel in Redwood Shores, California.