Customer Engagement Vital for CMO Job Security: Report
By: Beth Negus Vivieros
May 1, 2018 - Chief Marketer
Report: CMOs Jobs 'On the Line' if Customer Engagement Fails to Deliver
By: Jennifer O'Brien
May 1, 2018 - CMO.com
Senior Marketers Demand Digital Improvement
Apr 30, 2018 - WARC
Marketers Pull Back Spend on Facebook and Google Due to False Metrics, According to CMO Council
Apr 30, 2018 - Lovely Mobile
CMO Council: Under-Delivering Martech Platforms Threaten CMO Job Security
By: Will Drickey
Apr 30, 2018 - [A]List Daily
Chief Marketer Jobs At Risk If Customer Experience Strategies Don’t Succeed, Reports CMO Council
Apr 30, 2018 - Customer Think
Digital Video Ads Mainly Used for Branding as Relatively Few Measure Sales
Apr 27, 2018 - Marketing Charts
Marketing Leaders Say Level of Media Spend Will be Linked to Reporting Accuracy
Apr 26, 2018 - Bizcommunity
Study: 21% of Marketers Pull Back Ad Spend Due to Poor Digital Measurement
By: Erica Sweeney
Apr 26, 2018 - Marketing Dive
Only Three Percent of Marketers Find MRC Viewability Standard Reasonable
By: Tim Cross
Apr 25, 2018 - Video Ad News
Marketers Still Struggle To Glean Insights From Digital Video Ads, Says Study
By: MI Editor
Apr 24, 2018 - Marketing Industry News
Marketers Still Struggle To Glean Insights From Digital Video Ads, Says Study
Apr 24, 2018 - Brand Communicator
Marketers Still Struggle To Glean Insights From Digital Video Ads, Says Study
By: Minda Smiley
Apr 24, 2018 - The Drum
Marketers Still Struggle To Glean Insights From Digital Video Ads, Says Study
Apr 24, 2018 - Brand Comunicator
New Report From ViralGains and CMO Council Explores State of Digital Video Advertising
Apr 24, 2018 - Adotas
Chief Marketers Call for More Digital Platform Transparency; Level of Media Spend will be Linked to Reporting Accuracy
Apr 24, 2018 - Martech Series
Most Marketers Dissatisfied With Video Ad Measurement Tools, But are Increasing Budgets Regardless
By: Anne Freier
Apr 24, 2018 - Moby Affiliates